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Supermetrics for Google Sheets
Supermetrics for Google Sheets is an add-on that turns Google Sheets into a full-blown business reporting system for web analytics, social media and online marketing.
313,673 users
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Supermetrics for Google Sheets is a powerful add-on that turns Google Sheets into a full-blown business reporting system for SEM, SEO, web analytics and social media. With this tool, you can:

►Get metrics from multiple sources into Google Sheets. We provide integrations for Google Analytics, AdWords, Facebook Ads, Bing Ads, Twitter Ads and dozens of other platforms listed below
►Refresh reports automatically or by a click of a button. 
►Create professional-looking reports with our pre-made templates
►Schedule automatic emailing as PDF, Excel, CSV or HTML, or give others access to your reports & dashboards.
►Avoid Google Analytics data sampling

Join over 60k happy users and start saving your reporting time now with our 14-day free trial (No credit card required). More details at

Please note that our trial with full functionality is valid for 14 days. After that, you can continue using it for free with limited features. Or you can upgrade to the Pro / Super Pro version. Details at

The Supermetrics Google Sheets add-on also works nicely with Google Data Studio, allowing you to get data from non-Google sources into Data Studio. For details, see

Have a question? Drop us a message at

The add-on can connect with:
-Amazon Ads (Vendor Central)
-Bing Ads
-Adobe Analytics (SiteCatalyst)
-DoubleClick Bid Manager (DBM)
-DoubleClick for Advertisers/DoubleClick Campaign Manager (DFA/DCM)
-DoubleClick for Publishers (DFP)
-DoubleClick Search
-Facebook Ads
-Facebook Insights
-Google AdSense
-Google AdWords
-Google Analytics (incl. MCF data, setting for avoiding data sampling)
-Google BigQuery
-Google My Business
-Google Search Console (formerly Webmaster Tools)
-Yahoo Gemini
-YouTube (incl. Content Owner reporting)
-Your own database (MySQL, Oracle, Google Cloud SQL, SQL Server, PostgreSQL, MariaDB, Amazon Redshift)

And we're adding more all the time!
February 12, 2019
It's mortifying to set it up. Haven't managed to get any insight into the tools.
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June 23, 2018
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A Google User
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May 30, 2018
Amazing tool! I never thought I'd get so much power at my fingertips with Google Sheets and Google Data Studio but Supermetrics got me to completely change my mind. Saves me a ton of time that I can spend on analysis and optimizing campaigns. A must tool for any digital marketer.
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Please anyone can tell me how much it will be after the trial period?
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February 6, 2018
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March 27, 2017
You can do things the developer would otherwise need days, weeks to implement it into your software. I have had some problems when Google sheet was overstuffed with formulas and affected the refresh, but The Guys from SM really struggled to solve my problem. And they have helped me a lot. SO really do not hesitate to try it!
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March 20, 2017
Works fine most of the time, but you're in tough luck if something fails.
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March 23, 2017
Hi Paulo, thank you for the feedback. You are correct: if one of the data sources has a bug or the API services are down, there is unfortunately limited number of things that we can do, except report them to the data source developers. Then again, these situations affect all the data gathering solutions and not just Supermetrics.
March 14, 2017
This has been a game changer in my reporting. A great way to compile data points from several tools in once place. It's fast, easy and very thorough. I have been building dashboards that are fed from supermetrics queries.
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March 12, 2017
continues to improve
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February 7, 2017
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